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Stories, analysis and product updates.

Practical thinking on media intelligence, brand reputation and crisis response - from the team building Perceptica.

Editorial illustration of speech bubbles and an open newspaper representing media coverage and awareness

News & events

Prevention Through Awareness: Gender-based violence - media coverage

How Bulgarian media cover gender-based and domestic violence: more than half of articles stay strictly factual, a worryingly large share trivialises the topic, and only 5% rise to in-depth journalism.

Perceptica · Nov 17, 2020

Editorial illustration of speech bubbles and an open newspaper representing media coverage and awareness

News & events

Prevention Through Awareness: Media speaking over domestic violence topic

A study of more than 7,000 articles shows how Bulgarian media cover domestic and gender-based violence - from strictly factual reporting to trivialisation, and the small share of in-depth journalism that drives real awareness.

Perceptica · Nov 10, 2020

Stylised golden trophy on a navy circuit-board background representing the AIBEST tech awards

News & events

AIBEST hosted the most significant event in the knowledge industry in Bulgaria and presented technology Oscars in 9 categories

AIBEST's annual conference brought together close to 200 leaders of Bulgaria's high-tech sector in Burgas and recognised the year's standout companies and projects across nine award categories.

Perceptica · Oct 5, 2020

Editorial illustration of speech bubbles and an open newspaper representing media coverage and awareness

News & events

Round table discussion: Prevention Through Awareness project

Experts gathered for a round table on the ACF/349 Prevention through Awareness project, presenting research on how Bulgarian and Norwegian traditional media cover domestic and gender-based violence.

Perceptica · Jun 8, 2020

Fast Forward Brand Talks - online discussion banner

News & events

Now you can register for FFWD 2: "People don't buy"

Register for the second Fast Forward Brand Talk - a live online discussion on how high-demand businesses adapted, with REMIX, Yellow Taxi, the other half and Perceptica.

Perceptica · May 5, 2020

Fast Forward Brand Talks - online discussion banner

News & events

Perceptica and the other half present FFWD: "People are gone"

Perceptica and the other half launch the Fast Forward (FFWD) Brand Talks - an online conversation about how businesses that depend on in-person customers are reacting to the COVID-19 crisis.

Perceptica · Apr 28, 2020

Editorial illustration of speech bubbles and an open newspaper representing media coverage and awareness

News & events

Prevention Through Awareness Project: media coverage of domestic & gender-based violence

An EEA-funded research project by Intelday Foundation, Perceptica and M-Brain Norway exploring how Bulgarian and Norwegian media cover domestic and gender-based violence - and how to strengthen civil society's response.

Perceptica · Mar 15, 2020

Editorial illustration of sun, sea and a postcard envelope evoking tourism communications

News & events

Comms Talks: Tourism - how communications influence tourism

On 28 June, Comms Talks closes Season 1 at SOHO coworking space in Sofia with a focus on Bulgaria's tourism industry and the role communicators play in shaping its growth.

Perceptica · Jun 14, 2019

Editorial illustration of a stylised bank facade with speech bubbles and a rising trust-line graph

News & events

Comms Talks: Banks

On 31 May at SOHO Sofia, Comms Talks: Banks explores how communications professionals build and maintain trust - and how financial literacy initiatives can serve as an instrument for financial stability.

Perceptica · May 20, 2019

Editorial illustration of a layered archive of books linked by semantic network lines

News & events

Perceptica successfully completed an EU funded project

Perceptica wraps up project BG16RFOP002-1.002-0679 - 'Semantic repository for polymetric data from media sources' - delivering an innovative, machine-readable archive built over 24 months under the OP Innovation and Competitiveness programme.

Perceptica · May 13, 2019

Editorial illustration of a grocery basket with a speech bubble showing a small bar chart

News & events

Comms Talks: Retail - communications' impact on grocery retailers' success

Held at SOHO Sofia, Comms Talks: Retail brought together communications experts and Perceptica's latest research to unpack the factors shaping consumer sentiment and loyalty in the highly competitive grocery retail sector.

Perceptica · Apr 12, 2019

Editorial illustration of a stylised browser window with a small rocket - new website launch

News & events

Perceptica launches its new website

After a rebrand and the merger of sister company Media Monitor into Perceptica, the agency unveils a new identity and a fresh website built for strategic communications management.

Perceptica · Apr 4, 2019