Energy · 2025
Renewable Energy in the Southeast Europe Region
How the media shapes the green transition in the Balkans
Between January and March 2025, renewable energy was a prominent topic in Bulgarian media, with significant focus on developments across Southeast Europe. Media coverage spanned investment potential, energy security, infrastructure gaps, and regulatory challenges. Bulgaria led in visibility, followed by Romania and Greece - three countries navigating complex transitions with EU targets in sight.
Perceptica's latest media analysis explores how renewable energy is portrayed in top-tier Bulgarian media, with a regional lens on the rest of the Balkans. From solar advancements and cross-border collaborations to public resistance and policy delays, the report captures how narratives differ across countries and what they mean for governments, investors, and energy stakeholders.
Inside the PDF
What's inside the full report
- Bulgaria has the highest media visibility
- Positive narratives centre around solar, hydro, and cross-border projects
- Media sentiment varies by country
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