Stories, analysis and product updates.
Practical thinking on media intelligence, brand reputation and crisis response - from the team building Perceptica.

Crisis monitoring
The Profound Effects of Reputational Crises
Reputational crises hit trust, revenue, employee morale and legal standing - all at once. Here's how they unfold, what triggers them, and how media monitoring helps you stay ahead.
Perceptica · Dec 4, 2023

Crisis monitoring
15 Steps for Effective PR Crisis Management [+ Downloadable Checklist]
A 15-step playbook for navigating any PR crisis - from early detection and the 3 As of immediate response, through monitoring, recovery and prevention. Includes a downloadable checklist.
Perceptica · Oct 9, 2023

Crisis monitoring
What the GameStop case taught us about communication
Robinhood vs. Reddit, Cooperman vs. Palihapitiya - what the GameStop saga reveals about transparency, preparation, and managing a communication crisis in real time.
Perceptica · Aug 28, 2023