# Perceptica

> Media intelligence platform and analyst services. Track mentions, monitor sentiment, analyse coverage, and respond to crises faster across news, social, broadcast and online media.

Perceptica combines a media monitoring platform with senior analysts who turn coverage into decision-ready intelligence for PR, communications, brand, and employer branding teams. The site is available in English (default) and Bulgarian (under /bg).

## Pages

- [Home](/): Overview of Perceptica's media intelligence platform and services.
- [Why Perceptica](/why-perceptica): What sets Perceptica apart from other media monitoring vendors.
- [Pricing](/pricing): Plans and pricing for the platform and analyst services.
- [Request a demo](/request-a-demo): Book a tailored demo with a senior analyst.
- [Get a free trial](/get-a-free-trial): Start a free trial of the platform.
- [Contact us](/contact-us): Get in touch with the Perceptica team.
- [About us](/about-us): Company background, mission and team.
- [Careers](/company/careers): Open roles at Perceptica.

## Media monitoring

- [Media monitoring overview](/media-monitoring): How Perceptica monitors news, social, broadcast and online media.
- [Platform](/media-monitoring/platform): The Perceptica media monitoring platform.
- [Coverage](/media-monitoring/coverage): Sources, languages and geographic coverage.
- [Platform FAQ](/media-monitoring/platform/faq): Frequently asked questions about the platform.

## Media analysis

- [Media analysis overview](/media-analysis): Five tailored ways Perceptica analyses your media landscape.
- [Reputation analysis](/media-analysis/reputation-analysis): Measure and track brand reputation in earned media.
- [Competitive intelligence](/media-analysis/competitive-intelligence): Benchmark share of voice, narratives and positioning vs competitors.
- [Crisis monitoring and analysis](/media-analysis/crisis-monitoring-analysis): Detect, track and post-mortem reputational crises.
- [Market research](/media-analysis/market-research): Category, audience and trend analysis from media data.
- [Employer branding analysis](/media-analysis/employer-branding-analysis): How your organisation is described as an employer.
- [Annual media analysis](/annual-media-analysis): Yearly strategic media review.
- [Media analysis FAQ](/media-analysis/faq): Frequently asked questions about analysis services.

## Industries

- [Industries overview](/industries): Tailored media intelligence for the sectors we know best.
- [Automotive](/industries/automotive): Media intelligence for automotive brands.
- [Pharma](/industries/pharma): Media intelligence for pharmaceutical companies.
- [Retail](/industries/retail): Media intelligence for retail.
- [Fintech](/industries/fintech): Media intelligence for fintech and financial services.
- [FMCG](/industries/fmcg): Media intelligence for FMCG brands.

## Who we help

- [Who we help](/who-we-help): Roles and teams Perceptica supports.
- [PR managers](/who-we-help/pr-managers): For in-house PR and communications managers.
- [PR agencies](/who-we-help/pr-agency): For PR and communications agencies.
- [Brand managers](/who-we-help/brand-managers): For brand and marketing managers.
- [Media agencies](/who-we-help/media-agencies): For media planning and buying agencies.
- [Employer branding experts](/who-we-help/employer-branding-experts): For talent and employer brand teams.

## Resources

- [Insights](/insights): Articles and analysis from Perceptica.
- [Blog](/blog): Latest posts on media intelligence, PR and communications.
- [Reports](/reports): In-depth research reports and downloads.
- [Use cases](/use-cases): Real-world applications of Perceptica.

## Bulgarian (Български)

- [Начало](/bg): Bulgarian homepage.
- [Медиен мониторинг](/bg/media-monitoring): Media monitoring overview in Bulgarian.
- [Медиен анализ](/bg/media-analysis): Media analysis overview in Bulgarian.
- [Индустрии](/bg/industries): Industries overview in Bulgarian.
- [За кого работим](/bg/who-we-help): Who we help, in Bulgarian.
- [Прозрения](/bg/insights): Insights in Bulgarian.

## Optional

- [Privacy policy](/privacy-policy): How we handle personal data.
- [Cookie policy](/cookie-policy): How we use cookies.
- [Terms of use](/terms-of-use): Site terms of use.
- [Sitemap](/sitemap.xml): Full XML sitemap.