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How Twitter has affected online communication after 8 years of microblogging? 21Mar

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A lot can happen within 8 years in today’s world of technological innovation and growing digitalization of all realms of life. Twitter’s 8th Birthday is a great opportunity to take a look at the micro blogging platform and trace its influence- not only for private users but also for major companies and even governments. See an¬†Illustrated History of Twitter Less is more Word minimalism is nothing new, but it has…

Creating Social Media Content

Some thoughts on content marketing trends 18Oct

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A recent Econsultancy report and a Business Insider interview with Scott Monty, Ford’s global head of social media, shed some light on how companies and brands approach social media, generate social media content, and engage with their customers and fans. The Econsultancy report and Mr. Monty confirmed presence in the social media has become vital for any company and brand. What is more intriguing here is how the communication and…

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Perceptica presents at SeeNews TOP100 15Oct

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Last Friday (October 11th) we, the team of Perceptica, had the pleasure to attend this year’s award ceremony for SEE Top 100. At the conference we learned from the SeeNews team more about the 100 best performing companies in Southeastern Europe and some of the most interesting and current economic tendencies in the region. Furthermore, we had the chance to introduce our newest research into the industry of Fast Moving…